Soft, durable & temperature regulating. Our white goose down is the most luxurious filling on the market.
Bespoke Sleeps
Our custom support allow you to fine tune your sleep experience based on how you sleep best.
FAQ
Goose down is for those who want the best. It has incredible loft, is exceptionally durable, lightweight and also hypoallergenic.
If you're exploring down pillows for the first time, medium support is a great option - it's not to firm, and not too soft, and should cover all your bases.
Conventional wisdom states that soft pillows are best for stomach sleepers, medium support is best for back sleepers, and firm support is best for side sleepers. At the end of the day, pillow preference comes down to your personal preference.
You may recall sitting on a feathered pillow and being struck by a sharp tip poking out. Feathers have a hard quill shaft, while down is the soft undercoat of the bird.
Down is the best insulator per ounce, outperforming other natural and synthetic fills. Additionally, feather duvets are heavier as they require significantly more filling to achieve the same warmth as down duvets.
Our pillow support refers to how much down is stuffed in the pillows. The firmer the pillow, the more down we put inside to achieve that extra support.
Soft pillows will have have less down, resulting in less height, while firm pillows will have the highest height due to the extra down filling. Please note, with any quality down pillows, it will soften over time.